Gold Card Refresh

To launch the refreshed American Express Consumer Gold Card and its enhanced dining benefits, I worked with a phenomenal team to create a striking series of surrealist photography. Bold color, unexpected arrangements, and a healthy dose of weirdness helped the campaign cut through the clutter and speak to a younger audience hungry for unique experiences and being in the know.

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ROLE: Creative Direction
Photographer: Cody Guilfoyle
Prop Stylist: Elvis Maynard
Producer: Alena Schiappacasse